Last week I stopped in Dave Weinberg's Desktop Cross Media Publishing and Design Class at the University of Southern Maine. Great Lab in a new LEED building. We talked a bit about the design process (and process design) and how design is a business tool to facilitate engagement.
Next week, I'll be at Mara Einstein's Media class at NYU. Mara's asked me to come talk about innovation and marketing strategy, so I'll be sharing some notes from More Than Promote at the recent Green Language Study completed by SOAP.
There are several events coming up this summer too: Good and Green, LOHAS Minneapolis, Sustainable Brands and LOHAS Boulder. All great events. More on those as they unfold.
