John is the Founder of The SOAP Group, a communications consulting firm, which activates sustainability and social justice through projects that create positive cultural dialogue. John is the author of the book More Than Promote – A Monkeywrencher’s Guide to Authentic Marketing. He is also a frequent writer and speaker on the intersection of Language, Culture and Sustainability.
Corporate Website: www.thesoapgroup.com
Strategy Website: www.morethanpromote.com
Blog: www.ecohegemony.com
Twitter: @thesoapgroup